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LOS ANGELES, CALIFORNIA & AUSTIN, TEXAS — Serendipity Wines is pleased to announce that David P. Organisak has been appointed as the General Manager of Serendipity Wines California, effective April 18, 2022. He succeeds Michael Michel, who is moving into a companywide leadership role for purchasing and logistics.

Based in Los Angeles, Mr. Organisak brings more than 25 years of rich and varied wine experience having worked as a sommelier at the renowned Spago in Beverly Hills, as the Sales Director and later COO of Veritas Imports, as well as owner of Wine Guy Selections, a curated offering of fine French wines. He holds the designation of Advanced Sommelier and has sat for the Master Sommelier exam in London. Mr. Organisak’s expertise across all tiers and channels of the California wine business provides a solid foundation to help usher Serendipity’s rapidly expanding distribution business into its next phase of development.

“I am thrilled to be joining the dynamic team at Serendipity Wines. There is an enormous opportunity in California for a company with Serendipity’s positive culture, world-class portfolio and commitment to providing outstanding customer service.” Organisak said.

Serendipity Wines entered the California distribution market in 2019 and further expanded its footprint with the addition of Mountain Peoples Wine in 2020. Serendipity Wines continued its investment in its California business by further expanding its portfolio and statewide sales force, further accelerating its growth trajectory.

Serendipity Wines President and Co-CEO Seth Fagelman said, “David brings a wealth of experience and relationships to Serendipity Wines California. He also shares our passion for delivering an outstanding selection of compelling and authentic wines to our customers that is fully supported by a knowledgeable and committed sales and marketing team. We believe that this unique combination of service and selection will continue to resonate with our customers, suppliers and employees.”

David Organisak

General Manager – California

About Serendipity Wines

Serendipity Wines is a fine wine and spirits distributor and importer serving the California and Texas wholesale markets. The company’s national distribution network is active in more than 40 states. Serendipity employs some 100 sales and management professionals, including more than 30 in California.  The company’s vision is to build a business that allows its customers, suppliers, and employees to explore cultures, share stories and connect through a thoughtfully curated portfolio of wines and spirits from across the globe. For more information, visit www.serendipitywines.com/cal/