Knowing the legacy of this brand, I see its place in the market. I think the wines drink perfectly acceptably, but they did not overly impress – especially for the price. My fear is that the juice in the bottle does not elevate it from this growing category in our book. I think that if there are champions in the market for this brand, they will buy this wine – but it’s the story, legacy and brand loyalty that sells it, not the juice.
As a total newbie to this brand, the wines tasted great. However, the branding really isn’t selling it. It looks too related to too many other brands– how will these bottles stand out on their own?
Brand has a legacy and a story that is Oregon pinot. The wines drink today as they have, showing a consistency thru decades that I find appealing. Our top customers still show an acclaim for the producer and the people that run them. To me, this is a yes
Knowing the legacy of this brand, I see its place in the market. I think the wines drink perfectly acceptably, but they did not overly impress – especially for the price. My fear is that the juice in the bottle does not elevate it from this growing category in our book. I think that if there are champions in the market for this brand, they will buy this wine – but it’s the story, legacy and brand loyalty that sells it, not the juice.
As a total newbie to this brand, the wines tasted great. However, the branding really isn’t selling it. It looks too related to too many other brands– how will these bottles stand out on their own?
Colene Clemens is new. Bethel Heights is the pedigreed brand. For Oregon devotees it is one of the originals. Yes we’ll sell it.
Brand has a legacy and a story that is Oregon pinot. The wines drink today as they have, showing a consistency thru decades that I find appealing. Our top customers still show an acclaim for the producer and the people that run them. To me, this is a yes